(138 votes, average: 3.77 out of 5)
Logo Of The Day Award Winner:

2013-11-26 | NewKid

NEWKID is a New York based clothing line, branded like a fake academy.  The packaging comes in a report card envelope when ordering tees, and a locker box when ordering sweaters or hats.  Each order also comes with an acceptance letter and membership card.

Since this clothing line is branded as an “academy”, the lion made a perfect mascot.  Adding the bow tie on the king of the jungle, made the logo have a unique twist, as well as represent class as well as bravery, courage, power.

Credits: Corey Newkid

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7 Comments to “2013-11-26 | NewKid”

Freedom Studios
Nov 27, 2013 at 3:15 am

I like this logo a lot. I think the use of the lion and negative space is great. It is instantly recognizable. Great work.

Nov 27, 2013 at 12:51 pm

I am a fan of this one! I like the originality and simplicity. It would work great in black and white! Would definitely rock this brand.


[...] NewKid [...]

Yana Kembel
Feb 2, 2016 at 7:10 pm

I am definitely a fan of this! I submitted my logo and decided to start looking through a lot of the logo’s of the month. This in my opinion is the best one on here. So clean and simple, yet original without being font based in any way. Especially for clothing, this is brilliant.

100 Company Logo Design | bliig
Feb 13, 2016 at 11:20 pm

[...] Source [...]


[...] NewKid: [...]

Sep 25, 2016 at 6:31 am

Cool logo. Really an inspirational one.
Thanks for sharing this logo design.