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2012-07-04 | Google Developers

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Google has introduced the new Google Developers site (developers.google.com) in an attempt to create a new community of developers that can access a database of content all in one portal. They also plan to migrate code.google.com into the same pool soon. The new concept was designed by: Instrument. Here’s what they had to say regarding the project on their recent case study:

“We took the previous brand, “Google Code,” and created a completely new mark, “Google Developers,” in order to unite the separate areas of development within Google, from resources and programs to events and tools. This evolution represents a new presence, one that encourages developers around the world to innovate under a singular, compelling identity. via GD.

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One Comment to “2012-07-04 | Google Developers”

Freedom Studios
Jul 5, 2012 at 3:03 am

I must say that I am really enjoying the way Google is dealing with their branding lately and this is another good example. I think the logo is immediately identifiable as a Google product while still maintaining some autonomy. The way the coloured ribbons for is relevant and pretty cool. Great work.