(143 votes, average: 3.28 out of 5)
Logo Of The Day Award Winner:

2010-11-30 | Sheffield Honey

The Sheffield Honey Company is an artisan producer of premium quality local English honey and the finest beeswax products..

Credits: DEDass

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8 Comments to “2010-11-30 | Sheffield Honey”

Nov 30, 2010 at 6:34 pm

fly away, little “THE”… fly away!

Dec 1, 2010 at 2:30 am

Clean and simple. It seems like it is missing something, but maybe not.

Dec 1, 2010 at 4:55 am

yeah missing something. Perhaps filling the droplet with a nice golden yellow? or inverting the white out?

and yes small little ‘the’ shoo shoo!!

Amy Wheeler
Dec 1, 2010 at 5:12 pm

It seems a bit plain to me. Honey can be such a lovely thing–the color, the flavor, etc. I love the shape, but for some reason I want it to reflect “honey-ness” with color or a little more detail. I don’t understand the spacing of the “THE”. It does seem to be flying away.

Dec 1, 2010 at 6:21 pm

Very disappointing. Where is the color in both the mark and the name?

Chris Lane
Dec 1, 2010 at 7:56 pm

To me it seems more like a chemical company that creates artificial honey. Just seems too hard, not like honey and the artisan quality it is supposed to represent. The design of it is fine enough for something else, I like the font, but the spacing does have some issues (as has already been mentioned).

Dec 2, 2010 at 7:53 am

I like the shape but I wish it were thicker and smaller more proportionate with the text. Then the spacing issues. Could use some refinement but the concept is good.

Robin Solis
Jan 9, 2011 at 4:13 pm

What Theo said otherwise, Excellent icon!!