(280 votes, average: 3.32 out of 5)
Logo Of The Day Award Winner:

2009-08-06 | Barbie

Tags: , ,

Bookmark and Share

Barbie dolls.

Credits: Unknown, Designed 1959

Related Logos:

9 Comments to “2009-08-06 | Barbie”

Aug 6, 2009 at 12:10 am

Classic, I never thought of this as the logo but it is!

Like MacDo’s logo, money and repetitive marketing campaign made this the classic it is. Without all those investment, would this logo be as recognizable?

I dare to ask!

Aug 6, 2009 at 12:24 am

Like Dchuck said, a classic logo it is. Definitely.

Aug 6, 2009 at 3:11 am


Without all those investment? a bland, generic with awkward proportion logotype. Like the M tv logo fehfehfeh
Walt Disney’s script is a classic in my opinion

Aug 6, 2009 at 7:27 am

Very Barbie-ish. I actually think it’s pretty good, probably because I’m so familiar with the logo and associate it to Mattel.

Aug 6, 2009 at 10:24 am

Simple Playful and girly, perfect to represent the iconic doll

Aug 6, 2009 at 11:31 am

I think DChuck asked an excellent question. I don’t think branding was the major investment then that it is now. The investment was the advertising which generated the buzz of girls who needed Barbie more than they needed candy. As a result a icon was born and probably influenced 100’s of feminine logos for generations.

Chris Meng
Aug 6, 2009 at 12:02 pm

I love this one!
before I did a logo for a Band called “Barbie&The Brats”
here is the logo : http://www.coroflot.com/menghui
Thanks guys!

Erik T. Wright
Aug 6, 2009 at 1:47 pm

I think more went into this then people are giving it credit for.
Pink: Tells you its for girls.
Script: Tells you its classy and personal, things young girls would look for.
Think Lines: Gives it that child-like appearance.

We also have to take into consideration the conditions this logo needs to be printed on i.e. a tiny plastic bum.

Aug 6, 2009 at 6:50 pm

Good logo for children and their (grand) parents.
Font and colour are in balance