2009-01-01 | Ed’s Electric

This logo is so good! It’s so simple, and obvious, but still allows for discovery. Just brilliant.

I’ve seen this logo on another site and yes, it’s totally awesome. Negative space is tougher to manage than it looks. When your image leaves the perfect negative space for your typography… you’ve pulled it off well!

Blah… a mediocre solution.

This is a good logo, if there is a real client behind it. Maybe this guy needs a logo: http://www.edselectric.com/, but good luck on selling him this one.

brilliant.

very creative

wow… brilliant logo.

KISS all the way
Keep it simple and stupid! it works and it’s great, I love it

owwwww I like it!

This is a nice simple solution. But, I feel, it still needs some refinement. Especially in the typography.

I agree with everyone’s comments on simplicity. Not much is involved here. It does what it was meant to a demonstrates an electric company, but it’s been done before and over and over again.

I still get the idea even though i’m based in the UK.

I like the mark, credit where credit is due.

Very clever logo, although the average joe will not see the letter E.

Yeah love negative space like this. I like that the E is a bit hidden.

A very simple yet excellent concept! It allows the user to have a second look to discover the “E” – clever!

Very clever indeed. I love it.

ooh very nice! There is a nice snap between negative and positive space.

The negative positive stuff is great.
Very reminiscent of some of Glaser’s
stuff in the 60’s-80’s.
SMART!

Simple, but effective. Really like it.

Simple and again, awsome use of “white” space.

This was so clever, it is humorous in a way. Especially if your an electrician or contractor, it just pops!

very nice and clever!
The play of black and white is interesting.

Brilliant!

Clever design! Tricky, stupid simple and briliant! Congratulations!

the hidden “E” make everything perfect, awesome!

Wow Amazing Logo!

its Amazing Logo Thumup (Y)