Fontsmith font foundry.
Credits: Ian Whalley & Tom Crew.
Wow this is a pretty cool logo indeed. The way the dots make up the S within the F is pretty neat. Great work.
I love these logos which reveal their meaning upon second glance. Very nice, indeed.
I struggled to see the F at first but then it fell into place. I assume they have used one of their own fonts for the wordmark, unfortunately there’s not much synergy with the FS icon.
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