Remi Luxford and Tony Gardiner started Shoot To Kill in 2010. Two passionate filmmakers who have grown up in the film industry. Both recognised the need to apply their experience with a new approach to today’s client expectations. This young team has extensive experience working across the industry: producing, shooting, editing and directing everything from big budget TVC’s to drama, shorts and documentaries in Cambodia. Shoot To Kill brings the discipline and resources of big TVC production combined with a bespoke approach to each project.
The idea behind this logo was to not only bring to life the name itself but to also make it relevant to the service offering of the company. Instead of a tradition gun scope a camera scope was used making sense to a relatively quirky name for a film production company.
The logo is designed to work on any background in fact the cards were printed on a transparent film making the scope actually function how it would in real life, you can check it out here http://www.behance.net/gallery/Shoot-to-Kill-Branding/3746527
Credits: Steve Hanzic