Logo for the independent game development studio “Joyride Laboratories“. The studio was founded in 2009 by me and Sönke Hahn and is located in Berlin. The logo has been designed as a combination of a game controller and a stylized horse. It therefore refers nicely to the studio’s name as well as to the business segment. It was important to me to create a simple and clean design that still retains a very friendly and approachable appearance. Metaphorically, the horse is waiting for you to embark on a new game adventure. The logo is mostly used in white on a colored background.
Credits: Florian Hofer (coming soon)