2010-06-19 | New Children’s Museum

I like the thought bubble idea this conveys. It plays a little on children’s imaginations. But I think the logo could have been much stronger

Nice logo. I like the thought bubble thing. Agree it could be stronger. I must admit I have a problem with the name. So old children can’t come to this museum? How new is new? Can brand new children even understand the concept of a museum?

I think different colour would have really excelled this logo, perhaps one bubble red, one green, and one blue perhaps: or something like this!

It’s clean and pleasant, but possibly forgettable.

I agree with Dan, it could be a little happier, more playful in different colors. Also I think the typography could be a little more interesting…

huh? Am i missing something?? What makes this logo such a standout?

For an institution like this, there are so many avenues to draw inspiration from… Yet this is it? 3 pink circles and an illegible typeface? This could have been something grand!

So much potential for a dynamic logo, yet so boring! Why monochromatic circles? For that matter, why circles? The typeface is much too thin, and I’d opt for something more playful and/or interesting. I’d put “the new” above “children’s museum,” make it smaller and possibly a different color or even a different typeface.