(202 votes, average: 1.93 out of 5)
Logo Of The Day Award Winner:

2009-10-14 | Wengé

Wengé. High class restaurants, and food stores in Luxembourg.

Credits: François Leclerc


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15 Comments to “2009-10-14 | Wengé”

Charles Roberds
Aug 14, 2009 at 2:39 pm

That is a horrible logo, besides just being hard to read and does a baseline mean anything to these people. The letters are too far apart, the used of the repeating shape is a total failure and they could not even keep that throughout the entire logo (5 letter quite sad). I not quite sure why would post this on Logo of the day.com except to show an example of a bad logo. Of course I’m sure somebody loved it. I dare if your target audience is “high class” people, they are lazier then “middle class” and wont try to read if it is a lot of work. Why would anyone go it a restaurant that you cant even read the name of restaurant. Have the french lost their sense of art. Sorry for the rant. Bad logos tick me off.


 
Oreana
Aug 14, 2009 at 2:44 pm

It’s different and interesting and I want it to be good, but it’s just hard to read and not very memorable. Nothing about it really stands out at first glance. I don’t know if those shapes are supposed to look like something other than letters?


 
al
Aug 14, 2009 at 2:51 pm

it must be fast food, it kind of looks like a couple of chubby butts leavin the restaurant. lol. I have to say I don’t like this either. the spacing, the thin font the wacky type style just adds up to bad.


 
Tulsa Signs made
Aug 14, 2009 at 3:01 pm

It reminds me of the old Alfred Hitchcock tv show where his belly fit the shape.


 
al
Aug 14, 2009 at 3:04 pm

i checked out the website and think the use of it on the site is much better than it is represented here. food looks good too.


 
EJSchultz
Aug 14, 2009 at 3:21 pm

Not a good logo – does not say high class restaurant to me at all.


 
Leclerc François
Aug 14, 2009 at 8:26 pm

Hi, Sorry for my english, I’m belgian.
It’s a 6 years old logo.
I agree, it’s not easy to read the name, but the name is famous in Luxembourg.

Regards


 
DChuck
Aug 15, 2009 at 12:03 am

Sorry but this just doesn’t cut it.

In no way does it represent high class for me. this logo just looks to have been put together in 2 sec by someone when they realized they needed a logo.

Barely readable and too spaced, there is just no way to salvage this wreck.

I might sound overly harsh, but this is (IMO) the worst logo I’ve been treated too as of yet.


 
Tpain
Aug 15, 2009 at 12:15 am

All I see are boobs!


 
August West
Aug 15, 2009 at 4:17 am

I agree with Al. It looks much better on the website. In that context I actually like the logo and think it gives of a very high end, modern feel.

The black on white display here doesn’t do the logo any favors at all. But the white on burgundy, as in the website, makes all the difference.


 
Phil K.
Aug 15, 2009 at 5:26 pm

I third the notion that it looks better on the site.

I think part of the problem here is the black on white makes it look like it’s kind of floating in an open space. The white on brown they did on the site looks tons better. It’s also scaled down a bit on the site which seems to help too.

Still not the best in my opinion. The thin lines kind of relay to me that they serve you meager food portions or something. But I gained new faith in it when I saw it in use. It looks more modern than starving there. ;)


 
Michael
Sep 18, 2009 at 3:13 pm

At first glance I wasn’t loving it but after living with it for a minute, and checking out the site, I think it works really well.

To me it does have a foody feel – noodles and pasta… it’s funky and quite cool.

Yes, a bit hard to read but in this instance it actually works.

Not your classic slick food logo but to me it’s modern, and memorable, and upmarket-quirky.


 
ana
Nov 3, 2009 at 6:47 pm

excelente logo, formas simples, armonioso, muy bueno!


 
vincent Gatiba
Nov 3, 2009 at 8:51 pm

its ok tha fonts r catching


 
Anne
Nov 17, 2010 at 10:16 am

A small remark on Mr Charles Roberds post :
I can live with your critical view of this logo, there are surely better logos than this one out there in the world!
But I was really really laughing when I red the sentence : “Have the french lost their sense of art.” (still laughing..) So I wanna give you a little geographical lesson today! :) Did you ever hear something about the country called Luxembourg? You know this small country between France, Germany and Belgium… ? They are not French!! They are Luxembourgish people! hahahahahahaha :)


 

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