2009-09-26 | Espresso

Nice idea. Simplicity makes it go the way…

It’s strange, it jarred with me a first because I was expecting it to be brown! But I really like it, very interesting

This is very creative, but I wonder if it borders on “too clever”. I had to look at it several times before I caught “e”.

ya agree with u @Abounding .. it should take no more than 3 secs do understand a logo .. that’s how much u time u have, for eg, to c a billboard while driving

Looks like a warped pac man

I agree with the other comments. It’s very creative, but it takes a second to notice the ‘e’. With that said, it will be noticed because of the unique shape rather than what letter it represents.

It is kind of hard to make out. I like the type though.

hmmm really a weird “e” i think! i saw an “e” but i wasn’t sure if it should be one.

I agree with Abounding; I didn’t get the film element until I read the company title. I think it’s an interesting concept that needs work; and unfortunately I also instantly thought Pac-Man.