Brussels Airlines is a Belgian airline based at Brussels Airport. It operates to over 50 destinations in 20 European countries, as well as long-haul flights to East, Central and West Africa. Brussels Airlines was created following the merger of SN Brussels Airlines (SNBA) and Virgin Express.
The logo the letter b in lower case, made up of a series of red elipses.
- The “b” in a contemporary design style, symbolises both Brussels and Belgium.
- In graphic terms, the “b” is made up of a series of ellipses that represent the extended network of the airline, as well as the ground lights on an airport runway.
- The blue is a reminder of the values that are carried forward from SN Brussels Airlines while the red recalls the “low cost” colours of Virgin Express. In the airline sector, blue is generally reassuring and reliable while red is youthful and dynamic.
Most planes have an altered ‘b’ logo after superstitious travellers complained about the thirteen dots bringing bad luck. The logo now contains fourteen dots.
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you know what, I like the logo but not the explanation.
I liked the fact that the dots making the B reminded me of the lights that are along a landing/takeoff lane. thats what it reminded me.
Still very contemporary and nice to look at.
Like the colours in the logo, and the idea of the landing/take off lights, but I had to read the explanation to notice the bshape of them. And I think the text is a bit too separate from the dots.
Overall thouigh it works well, nice and sleek!
That’s awesome, the conception of the “b” get the idea they network. Great one! Nice colors too.
I don’t really like it, the white space looks wrong to me. But I agree with DChuck about looking like runway lights.
I like the symbol a lot, it’s suggestive and speaks for itself. But the font could have been better chosen. It is too weak for an airline and it does not inspire safety, as it should.
At the begining, the logo had 13 circles… but in airways lines (and averywhere) it is a bad sign. Now, the “b” has 14 circles !
DChuck is TWO FOR TWO WITH ME… definitely agree.
Nice … But exactly the same like they use for the Hannover Airport, Germany.
I think the Hannover Airport Logo exists a way longer …
http://www.hannover-airport.de/