(245 votes, average: 3.59 out of 5)
Target Department Store
Credits: Unknown
- Daylon: I don't think trying to make your viewer thin...
- Jeffrey M: Cute and colorful – the font really helps giv...
- Freedom Studios: This is really cool. I think it is really eff...
- Freedom Studios: This logo is nice and colourful. I really lik...
- Teee: It's actually supposed to be the map of Tasma...
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When did that font happen?
A classic, timeless design
target put on a little weight, eh?
Plain and simple. Absolutely on TARGET.
[...] This post was Twitted by jagster83 [...]
hmmm I was expecting something creative actually…
Great logo just like Paul Randall wrote/said, a timeless classic design!
Good work!
Target’s logo has always been one my favs just for its representation of the brand name and its simplicity. I don’t remember such a heavy font though. Not bad, but I thought it was a lighter font and I think it would look better that way.
Little changes! I see the same in a different position…
Hmm. I’ve never been a fan of square punctuation, and really disliking ‘visually oversized” square punctuation. But that’s probably just me. I will say the “circle within a circle” concept is timeless and fits the “it’s always been that way, right?” question I (personally) use to determine great design.
very creative and simple, very similar with this…
http://theinspirationroom.com/daily/commercials/2006/10/check-out-my-breasts-target.jpg
What the hell happened to the wonderful Helvetica in majuscels?
When i just readed “Target” i had like a million thoughts more creative than this, it is simple but i think it could done better, i wish i got this job!
Since it’s a modified version of an existing logo, you can question a lot of tiny things. Why change the typeface? Why switch to mixed case? Is the outer ring just a little bit thicker? Why include a period? I don’t see a period at the end very often in logos, so that’s a very interesting choice, to me.
I really don’t know why but this square punctuation disturbs me a lot ..anyway i have to say this is an expressive logo.
This isn’t the US logo guys – this is the Australian Target store logo! It’s not owned by Target in the US, instead it’s owned by the Coles Group in Oz..
The logo’s been around for years, possibly for more than 10 years! I think it’s time for a new logo.. I looove the US logo so much more than this one!
If you want more info on the company, go to the Wikipedia article on it: http://en.wikipedia.org/wiki/Target_%28Australia%29
This is NOT target’s logo. Well not the American Target anyway. This is an Aussie chain called Target that, though the logo is VERY similar, is not affiliated with the US chain.
how the hell can it not be affiliated with the US chain? If it wasn’t then that would be plagerism (sp?)
I tend to agree with MWilson. IMO, if this is a different company than the Target we all know and love (loathe) then it looks like a straight rip.
Playing devils advocate, I will just tell my self that this is purely coincidental.
@Tareq – I would love to see what you would come up with. I think the target logo its self is fantastic. It represents the brand name exceptionally well and follows ALL the standardized logo rules. I don’t think it was necessarily the most creative idea, but at the same time it is certainly one that works and has been effective for many years.
thought I would share this link with everyone to validate what Jarhead said. http://www.target.com.au/html/homepage/home_fw.htm
Clearly says at the footer that they are not affiliated with Target Corp. US
ya it still makes no sense… even their bag design is the same as Target in the US. Even though it says on the site that they are in no way affiliated with the US brand, i still don’t believe it. Unless they had an agreement by Target US, this is a straight ass rip off of the Target USA logo.
Apparently in the Wikipedia article about this Aus Target store, Dayton Hudson/Target Corp. did grant them the right to use their logo. Either way I find it dumb that they would do that, but hey, i guess it IS a great logo!
Simple and direct, I like it.
It’s simple and effective, but it looks too much like template logo.
Thanks for the backup Arron. I knew I wasn’t crazy.
The American version is much more appealing, I don’t understand how this even made it to be logo of the day?
I actually like it better. The Helvetica type that’s used here in teh states looks so flemsy. It needed to beef up some. I really think the period is a nice accessory too.