(685 votes, average: 4.53 out of 5)
Logo Of The Day Award Winner:

2009-05-06 | Mother & Child

Created in 1965 by Lubalin and Tom Carnase for a magazine that has never been published.

Designer: Herb Lubalin / Tom Carnase, 1965


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63 Comments to “2009-05-06 | Mother & Child”

Gregory Gunther
May 6, 2009 at 1:00 am

I can see why this won. Brilliant in concept.


 
michelle crossley
May 6, 2009 at 1:04 am

Exceptional usage of typography! Like how they further refined the & to fit nicely in the O. Great logo!


 
Bry
May 6, 2009 at 1:04 am

Very clever!


 
Mike Hosier
May 6, 2009 at 1:05 am

Nice concept, the word “child” could easily get lost when used in smaller applications. Font spacing is a bit funky, but over all nice concept.


 
Paul Randall
May 6, 2009 at 1:09 am

I’ve seen this logo before, but never realised it had not been used.


 
Eric Schultz
May 6, 2009 at 1:12 am

Good work


 
Chris Siegle
May 6, 2009 at 1:22 am

Brilliant concept, nice execution, great font choice, its so great, I hate that I came up with something negative to say about it, but: if it were to be sized down, ‘child’ might get lost slightly since its first off, so small, and second, the thin font style


 
miro
May 6, 2009 at 1:27 am

clever and straight to the message!
I like it!


 
Torrie Foster
May 6, 2009 at 1:33 am

Quite clever.


 
shadolen White
May 6, 2009 at 1:37 am

this is very nice. it has such a deeper meaning when you read into the shapes..


 
tuwidesign.com
May 6, 2009 at 4:19 am

That’s what I define smart logo! Brilliant combination of & and O. Although was designed some years ago,
it is still up to date. Nice one.


 
sachael
May 6, 2009 at 5:22 am

mmmmmmmm…Herrb…


 
Leslie Gilmore
May 6, 2009 at 10:40 am

I love that! It’s sad it hasn’t been used everyone should get to see it.


 
Shawn G. Strong
May 6, 2009 at 11:28 am

I also like the concept but was wondering if the “&” was supposed to resemble a fetus?


 
Graham
May 6, 2009 at 5:41 pm

Very well thought of! I think it is a great concept.


 
Puppydust
May 6, 2009 at 11:51 pm

Really lovely type. I love the foetal ampersand :)


 
DChuck
May 6, 2009 at 11:59 pm

I think that even if it fits the concept of being in the womb, the word “Child” is a bit too small


 
MindFlame
May 7, 2009 at 1:00 am

A timeless classic. Herb Labalin is a genius.


 
Harrison
May 7, 2009 at 5:28 am

A classic logo. I remember discussing this logo and the the magazine it was created for in Art History class years ago… one of the many things that had me fall in love with graphic design.


 
Habs
May 8, 2009 at 4:34 am

wow… brilliant concept !!!


 
SuperDave4eva
May 8, 2009 at 6:30 am

A wonderful concept, but I agree with others that the word ‘child’ could easily be lost at a reduced size.


 
Lambros
May 8, 2009 at 12:34 pm

very nice concept but i think “child” its very small… imagine the logo in a business card!


 
WhatBradDidNext
May 11, 2009 at 11:26 pm

Love it,really simple but impactful.


 
Jamee
May 14, 2009 at 2:04 am

This is a great concept… but totally not original.


 

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[...] Mother [...]


 
Florence
Mar 5, 2010 at 5:09 pm

I love it! And it was 1965. This logo is pure LUBALIN….. that´s why he was THE tipographer. A total and complete genious to me. Comment about the size of the word “child”: the logo was designed for a magazine, it was probably the headline fot the cover, so it wasn´t going to be printed in a smaller size.
Besides, having read all I could about Herb (Im big fan!!), I´m sure he must have designed a version specially to be used in smaller pieces. The man had a thing with tipography….


 
Florence
Mar 5, 2010 at 5:10 pm

To everyone, excuse my english, it´s not my language.


 
 

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