Identity design for Schqartzrock Graphic Arts.
Designer: Sherwin Schwartzrok
- Dave P: I really like this but it took me a while to ...
- Jan Zabransky: Seen it on PH website and I think it works gr...
- Jan Zabransky: Brilliant, memorable, simple and effective....
- Jan Zabransky: To see applications makes it clear - its sooo...
- Aaron: The applications make it great. http://www.un...
3d
A
Animal
Arrow
B
Bird
Black
Blue
Book
Brown
charity
Circle
Clothing
Coffee
Colourful
Crown
Designer
Designer Logo
Fashion
Flower
Food
Green
Heart
House
Initials
Leaf
Logo Of The Month
Logotype
M
Music
Negative Space
Orange
P
Person
Photography
Pink
Red
Restaurant
S
Square
Star
Tree
water
Wine
Yellow
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
- October 2010
- September 2010
- August 2010
- July 2010
- June 2010
- May 2010
- April 2010
- March 2010
- February 2010
- November 2009
- October 2009
- September 2009
- August 2009
- July 2009
- June 2009
- May 2009
- April 2009
- March 2009
- February 2009
- January 2009
- December 2008
- November 2008
I dont think it communicates anything more then “Rock”…
It looks very “Ed ‘Big Daddy’ Roth” to me, or maybe the signatures from the end of 1960’s cartoons?
That said; as it seems to be for Sherwin’s personal use, is fine
wow… what a chaotic mess!
I don’t think this one cuts it for me, even for personal use. Sorry!
I like it. It works. It’s a design firm logo, not a Fortune 500 corporate job.
seriously?
At least you could read the Big Daddy Roth work – I think in this case the idea was better than the execution.
With a name like that, I would have expected a word play or something. Come on. Schwartz (black) Rock. It begs for some creative use of negative space.
that typeface is horrid, i cant see how that can be scaled down to fit onto a letter head or anything
I don’t like the typeface either. It doesn’t appear to be a signature but more like a mess. I’m not against using borders but I don’t like it in this case.
I was about to say it’s way too loopy, but on second thought, we don’t know if there’s a target market for this design firm. If they do have a target market of little girls’ toys, Barbie and/or Barbie accessories, or jewelry sold in a place like Claire’s, then the logo might be right for the market.
woow nice and simple logo but in the same time it’s a very nice and .!! nice one
Thank you for posting my logo. Since most of the comments were negative, I thought I would pop in to defend my work.
Schwartzrock Graphic Arts is a unique combination of illustration and graphic design. My work incorporates both skills in both my illustration and design solutions. Interestingly enough, I primarily work on logo design.
When I sat down to create my own mark, I wanted my name to be the centerpiece of my mark, largely because it is such an odd name. I also wanted to have the logo capture an essence of illustration… which I personally think it does. And apparently so does Strathmore and AIGA. This mark won awards recently from both organizations.
love it…still have your DM poster hanging on my wall. To each their own i guess… and we’ll comment on those when they make AIGA or logo of the day.