(260 votes, average: 3.85 out of 5)
Logo Of The Day Award Winner:

2009-01-17 | Blush Yogurt


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Blush is a frozen yogurt shop offering organic frozen yogurt with a variety of fresh fruit toppings, i.e. blueberry, strawberry, mango, banana, etc and dry toppings, granola, fruity pebbles, chocolate chips, etc.

Designer: Bart ODell


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14 Comments to “2009-01-17 | Blush Yogurt”

Paul
Jan 17, 2009 at 12:30 am

I like the typography and logo design, but it doesn’t say “yogurt” to me visually. A nice friendly logo though


 
DChuck
Jan 17, 2009 at 1:05 am

well at least we know that there are fruits in the Yogurt. I like the typeface and it must be easy to adapt to different supports


 
Nic
Jan 17, 2009 at 1:13 am

I like it, but the fruit looked like a dead bird on its back with the beak open and now I can’t see it any other way. I’m sure I’m the only person that would happen to though.


 
iman
Jan 17, 2009 at 1:27 am

I like the form and typeface.. but I can’t see “fresh” at all.. especially with that background


 
Nora
Jan 17, 2009 at 1:53 am

Oh, I see the bird! The fruit says “blush” more than it says “yogurt”, but it is quite appealing. If it weren’t -8 out I might wonder where I could get some fro-yo about now.


 
Chung Dha
Jan 17, 2009 at 2:01 am

Yeah a real dead bird there dont or a fly. But Yoghurt is made from milk that is main component the fruits are always different. Should have about milk than fruit though. The logo could have been for fruit juices and not for yoghurt.


 
SuperDave4eva
Jan 17, 2009 at 6:04 am

Ha, ha, ha, I love reading the comments. I instantly saw a red insect with green wings that has had all it’s legs pulled off by some maniacal little kid! I know that sounds a little morbid… perhaps I have just watched A Bug’s Life too many times. I enjoy the typeface though! 2/5


 
Michael Stout
Jan 17, 2009 at 6:41 am

I too like the font would you be so kind as to share with us the face?


 
Emiloly
Jan 17, 2009 at 1:19 pm

I see dead bird lol


 
max
Jan 18, 2009 at 11:49 am

The font is nice, not sure about the fruits’ design. Really doesn’t say frozen yogurt to me and the execution needs refinement, it looks like every apple farmer’s logo around where i live, i thought it was clipart !

Off-topic: Went to see the website, it looks very good at first, but texts are large images ( bad practice for usability + SEO ) and the code is plain ugly for a modern looking website, full of TR/TD in caps !


 
Vicki
Jan 20, 2009 at 5:06 am

The font is really lovely. I too would be interested to know which it is.


 
Marlo
Jan 21, 2009 at 5:08 pm

it reminds me of pinkberry’s logo…


 
clare
Jan 22, 2009 at 11:18 am

yum.


 
Jason Schwartz
Oct 2, 2009 at 1:39 am

Their icon is really cute.
I wonder if the personality of the entire store matches.

If you look at their website, the logo matches VERY well with the promo shots they took of their product.


 

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