(356 votes, average: 4.19 out of 5)
“Sertifi provides the leading On-Demand Electronic Signature Service enabling organizations to quickly deliver and execute business documents and contracts online. I feel that it is a strong mark, with good metaphors of contracting (reaching hands), security (closed shape) and clever use of negative space (it forms an “S” letter).
Sertifi asked me to communicate that the process of sending and signing documents online & for it to be environmentally friendly, so this request affected the color choice and overall softness of the logo.
The logo is in use on their website but the client wanted a different typeface for the logo.”
Designer: Logo Diver
Nice logo… But Can we use a gradient in a logo?
Overall an amazing logo, 5/5
I like the design and artistic valut
It’s a bit complicated if you don’t know the company thou but some customers are just like that… can’t help it and you gotta make a living.
4/5
I find this one very interessant! 5/5
[...] either in forum format (think the oddly named LogoPond and Logo Sauce) or in blog format (think Logo of the Day). There’s been some discussion in the design community about the percentage of ‘fake [...]
I think this logo is a great idea, but I’m left wondering if anyone noticed that there are only four fingers?
i like this ! well done !
yea… The typeface on the company website isn’t that great… I can see this is point where the client comes in and screw things up…
Well done, nice logo, nice analogy.
I like it… too bad about your client mad you change the font. Fools!
Hmm, sorry but…. I LOVE IT.
It’t smart use of the white spach with the hands, it just -amazing-. (btw, i love your type more then on the site ><)
5/5
yep, love it
suck ups!
If it gets much smaller – it will lose detail and the breaks between the fingers and the hand will get pinched.
It’s an okay logo but it’s not super awesome.
The 4 fingers are not an issue as someone above pointed out – have you ever – ever watched a cartoon at least once in your life? Rarely ever does a cartoon character ever have 5 fingers on one hand.
3 or 4 is the rule of thumb. Fast drawing and limited space do not allow for correct proportions when rendering hands via line-art.
Yes – companies like The United Way or Allstate have 5 fingers in their designs – but they are distorted.